About smile marketing
Our team is fully experienced at creating and delivering dental marketing solutions that attract new patients, build your practice income, improve value per patient and deliver a strong return on investment.
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The team is headed by Steve who has over 25 years experience, including several in dental marketing. Steve's expertise includes creating practice marketing plans, patient journey audits, practice launches and re-launches, managing branding & design projects and media planning and negotiation. |
Graham has over 20 years marketing and sales experience, including working for three of the entrepreneurs from Dragon's Den. His key skills are strategy & planning, project management across the full spectrum of media and sophisticated patient acquisition and retention techniques. |
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Nicky has over 20 years marketing experience, including many in healthcare. In recent years, she has focused exclusively on dental marketing, managing projects from branding, website planning and design, to patient communication, practice conversion, ads and PR. She knows what she is talking about, she's married to a dentist! |
With over 25 years experience in branding, design and advertising, Richard has worked extensively in the medical, pharmaceutical and dental industries. He is a specialist in creating distinct identities, and developing the essential literature on which dental practices depend: patient enquiry information, referral packs, recall mailings, branded clinical materials as well as professional websites and patient newsletters. |
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Louise Sinclair-Jones - Consultant & Project Manager An English graduate with 5 years' experience in the dental industry, Louise has worked as both a Treatment Coordinator and a Marketing Manager for Orthodontic practices. She has an internal and external perspective on what is required for a successful practice, including increasing private revenue through staff training and well targeted marketing. Her particular skills include campaign management, PR and website copywriting. |
Steve Davey - Consultant & Project Manager
Graham Archer - Consultant & Project Manager
Nicola Ward - Consultant & Project Manager
Richard Williams - Creative Director