Blog

At last! Affordable TV advertising for Independent Dental Practices

By Smile Marketing / 19th February 2020

Traditionally, TV advertising has been out of reach for independent dental practices and other SMEs. Not now! With SKY AdSmart, highly targeted ads can pinpoint specific demographics to deliver campaigns that not only generate quality leads and build brand awareness but, crucially, also improve conversion of other digital marketing such as Google Ads and Facebook …

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It’s here due to popular demand… Smile Social

By Smile Marketing / 25th January 2020

As we all know, Social Media has become incredibly powerful as a way of reaching and influencing people as well as enabling businesses to start and continue a dialogue with their customers and prospective customers. Certainly, Facebook, Snapchat, YouTube, Twitter, Instagram, Pinterest, LinkedIn and the many other social channels are visited by millions of people …

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How much should you spend on marketing your dental practice in 2020?

By Smile Dental Marketing / 23rd January 2020

“How much should I be spending on my marketing?” is a question we get asked regularly.  Obviously, it’s a very important question for every practice – whatever the size or location – and is one that vexes Principals and Practice Managers up and down the UK. With many years of experience in the dental sector …

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20% off Social media marketing packages for dentists

20% Off* for 2020 on our Social Media Packages for Dentists

By Smile Dental Marketing / 10th January 2020

To celebrate the launch of the new decade we are offering 20% off our Social Media Marketing Packages for Dentists. We have been seeing great success with our dental clients using social media marketing and from an ROI (return on investment) point of view it is proving to be a very efficient form of marketing …

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Simon Dolley Smile Marketing

Digital Marketing specialist, Simon Dolley, joins the Smile Marketing team

By Smile Dental Marketing / 2nd December 2019

We have been working with Simon Dolley for a while now, utilising his skills and experience in the digital marketing and social media world for our clients. Therefore we are delighted to announce that Simon is joining us as an associate Social Media Director. Social media has been one of the fastest growing requirements from …

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To 2020 and beyond! Future proofing your practice

By Smile Dental Marketing / 25th November 2019

Another General Election, a possible ‘hung parliament’, Brexit, a slowdown of growth, government indecision, more uncertainty! We have to ask ourselves; is it affecting consumer behaviour? Are patients thinking differently about booking a dental appointment? Working with numerous practices, of all shapes and sizes, across the country, our reading of the situation is that there …

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Free Dental Marketing Lunch and Learn Sessions

FREE Lunch & Learn Sessions – Book for the New Year

By Smile Marketing / 21st November 2019

We’re pleased to say we are now fully booked for our popular Dental Marketing ‘Lunch & Learn’ sessions for the rest of the year. They’ve proved so popular amongst ambitious practice owners across the UK that we’ve now opened up bookings for January 2020.  As we only offer four sessions per month they tend to …

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Birthday Cake

Smile….and help us to celebrate 10 years in business!

By Smile Marketing / 18th November 2019

Smile Marketing, the renowned agency dedicated to the dental sector, is celebrating 10 years in business following its launch in 2009. Having spotted the obvious need in the sector for a specialist practice growth and marketing agency, the Smile team, led by MD Steve Davey, embarked on a mission to fill the gap in the …

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Is introducing facial & skin treatments a sound business idea?

By Smile Marketing / 1st August 2019

I often get asked by practice principals what the value of a facial aesthetics business can be for their dental practice. There are of course lots of factors to consider, including the premises and capacity, whether the use of an existing dental surgery stacks up financially, the recruitment or training of qualified and dedicated practitioners, …

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The Business Case for a Patient Membership Plan

By Smile Marketing / 7th June 2019

Recent evidence compiled by Privilege Plan reveals compelling business reasons for encouraging patients to join a membership scheme.

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