It’s that time of year again, a great time to promote your practice to the local community and attract patients to your specialist dental treatments so they can get the smile that they’ve always wanted.
National Smile Month promotes three key messages, so make sure your promotions are in line with the following:
- Brush your teeth for two minutes twice a day with a fluoride toothpaste
- Cut down on how often you have sugary foods and drinks
- Visit your dentist regularly, as often as they recommend.
The aim of National Smile Month is to ultimately improve the UK’s oral health, and who better to do this for your patients than their very own dentist? Consider a Direct Mail campaign to patients you haven’t seen for a while, or how about a new patient promotion or an e-Newsletter to your patient list to remind them of your dental & hygiene membership scheme.
With the help and enthusiasm of those who are passionate about health and well being, National Smile Month 2014 will see hundreds of events and activities up and down the UK educate and engage local communities about the importance of a healthy mouth.
The campaign, which takes place between May 19 and June 19, encourages all dental and health professionals, schools, pharmacies, community groups, colleges and workplaces – in fact anyone with an interest in good oral healthcare, to join in.
For advice on how to implement cost effective patient promotions, contact us.